Okay, the word is out. A new iPhone is on the way. July 11th is the magic day and I'm wondering if folks will be standing in line for this one like they did the original iPhone? Yes, this one has more features such as 3G speed and built in GPS but the big news is the price...$199 for an 8GB model. It's approximately the same size, but has beveled edges that are touted as making it "thinner" and still cannot take movies, only photos and can't accomplish the simple tasks of "copy and paste" nor wi...
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When I graduated college in the late 1970's, I worked for a string of new product companies such as Texas Instruments, Panasonic and Uniden. Back then, bringing a new product to market included a series of planned events and rollouts. If there was a new product concept, a typical marketing rollout would have the product first appearing in an upscale catalog such as The Sharper Image, Hammacher-Schlemmer or Neiman-Marcus. This was a great way to gain exposure for an individual product and just ob...
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